Invest, Investigate, or Ignore: Prioritizing for Maximum Marketing Impact
This session will help brands and publishers zero in on the critical strategies and solutions expected to have the most meaningful impact on marketing and measurement performance in the years to come. Our executive panel will cut through the industry noise to help you prioritize your time and investments across your customer, data, and measurement strategies.
Speakers
Mark Wagman
Managing Director, MediaLink
Travis Scoles
SVP, Advanced Advertising, Paramount
Jo Kinsella
President, InnovidXP
Brett House
Global Vice President of Marketing Solutions, TransUnion