Be the Change: The Next Generation of Marketing with TransUnion
Michael Schoen, EVP and GM of Marketing Solutions at TransUnion will discuss how to be the change you wish to see in the marketing world by adapting to the inevitability of privacy-first marketing and measurement. He will illustrate how mastering your consumer data, identity, and measurement strategies will prepare you for the next generation of advertising.
Speakers
Michael Schoen
EVP & GM, Marketing Solutions, TransUnion